How to create a channle similar to netflix

We have a foriegn movie streaming site with legal content. We were planning to to create a player(channel) for wii.
Inquired wii about it but no reply on making SDK avaliable for us.
Came across homebrew channel.
How can we create a channel for our service similar to netflix.
Can the homebrew channel be modified to suite our service needs?
Is it possible.
Appreciate comments/advise.
thanks,

Basically, you can use something like CustomizeMii to create a channel. You have to write it yourself; all CustomizeMii can do is create what amounts to an icon. You won't be able to install it on a Wii without using an exploit, so you will have to figure out a way to get all of your users to use one.